WhatsApp rolls out ads in Updates section as Meta monetizes the messaging app. Discover how this changes your private messaging experience forever.

Meta has announced that WhatsApp is finally getting ads, which the users will see in the Updates tab of the app.

A growing number of chief execs believe their businesses have lost the point of marketing, according to a McKinsey report released Monday. A whopping 90% of CEOs say marketing’s role is not clearly defined or understood by C-suite executives. That’s up from 70% of CEOs who said so last year.

The Meta-owned service announced on Monday that it will begin rolling out a suite of new monetisation tools, exclusively within its Updates tab

ARKANSAS, USA — Arkansas Attorney General Tim Griffin and 41 other attorneys general sent a letter on June 5 through the National Association of Attorneys General (NAAG), urging Meta to protect Facebook users from alleged fraudulent investment ads that have caused victims to lose thousands of dollars.

Facebook parent Meta Platforms (NASDAQ: META) changed its name, partly to reflect its newfound focus on its metaverse ambitions. Meta is looking to transform its business through AI, and recent news suggests it may take a significant step in that direction by the end of 2026.