Taylor Swift’s latest era is almost upon us. Part of the surprising rollout of “The Life of the Showgirl” involved the popular “New Heights” podcast and she'll appear on it Wednesday.

The New Heights podcast is preparing for what could be its most talked-about episode yet, with Taylor Swift expected to make an appearance. Hosted by NFL stars and brothers Jason and Travis Kelce, the show has already drawn massive audiences,

Following the album announcement, multiple billboards were unveiled in Nashville and New York City, promoting The Life of a Showgirl. The massive advertisements included links to a Spotify playlist from Swift, titled “And, baby, that’s show business for you!”