Netflix‘s ad-supported tier is going look a bit different in the coming months. The streamer will offer two different types of sponsorships as well as what it’s currently calling a “binge” product ...

Add Yahoo as a preferred source to see more of our stories on Google. Warner Bros. Discovery is the latest major media company to reorganize and restructure its advertising sales division, seeking a ...

I had the privilege of moderating a panel at SMX Advanced on PPC ad campaign structure. I had an enlightening discussion with Andrea Cruz, Director of Client Strategy at Tinuiti, and Greg Kohler, ...

Longtime CBS veteran Jo Ann Ross is being promoted to president and chief revenue officer of CBS Corp. The move is part of a new ad structure for the company’s digital and advanced advertising efforts ...