Similar to AmazonBasics, Flipkart unveiled its very own SmartBuy store today. The key goal of the initiative is said to increase the sales that had dropped down considerably due to demonetization.

A massive 85% of Amazon’s private label sales come from its AmazonBasics line, an indication that affixing "Amazon" to a product has little marketing downside, according to a report emailed to Retail ...

AmazonBasics offers a range of high quality digital and home accessories for the customers who want exceptional value and quality. AmazonBasics which was launched in the USA in 2009 has products that ...

Ecommerce marketplace Amazon India announced the launch of its private label brand AmazonBasics in a bid to expand its Consumer Electronics store. AmazonBasics will offer a range of high quality ...