Today’s “big data stack” includes databases, data management software and data analytics tools – all critical components of an effective operational or analytical data system. But all those ...

This article is the fourth in an editorial series with a goal to provide strategic direction for enterprise thought leaders in the manufacturing sector for ways of leveraging the big data technology ...

These innovations put data to work in sales, marketing, music, and beyond. If there’s one thing businesses have in abundance, it’s data—in some cases, far more of it than they know what to do with. AI ...

The year saw so much progress in terms of defining the problems to be solved by the big data technology stack as well as how to go about strategic deployments. As we play the role of arbiter of news ...

Data analytics, business intelligence and data visualization software are critical components of the big data technology stack. They are the tools that everyone from everyday business users to ...

"We are now the only company on the planet with a fully integrated ad tech stack. We own the data, we control the signals, and we can deliver audience precision that Big Tech cannot. This technology ...

One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has been ...

One of Nielsen's newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new ...