Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...

Grayscale colors represent an increasing share of the car color marketplace. Other car colors retain their value better. Karl Brauer says he likes to play a game when others are riding in a car with ...

The definitive global snapshot of car color preferences has arrived, and it reveals a familiar but subtly shifting landscape. Axalta has just released its 73 rd annual Global Automotive Color ...

The most popular car color in the United States is the humble white, representing a little more than a quarter of all cars sold. Next in line are what you would expect: black, gray, silver, and ...