Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

Regardless of the product or service a business offers, its greatest asset is its existing customer base. To keep in touch with this important group of people it is absolutely essential that your ...

CDI goes beyond collecting data, focusing on accuracy, governance and real-time access that modern CX depends on.

A new class of vendors is emerging to help marketers improve their customer databases, according to a new report from Raab Associates. The Guide to Customer Data Platforms describes systems that give ...

Quiq reports on the role of automation in customer service, highlighting tools like AI for questions, ticket classification, ...

The last twelve months have been a challenging time for many in financial services, with the pandemic and also Brexit to contend with. This means it’s more important than ever to look at all options ...

This article originally appeared in the December 2007 issue of Business Communications Review magazine. Most customer service executives spend a considerable amount of time thinking about the need to ...