The VAB is accusing Nielsen’s Big Data + Panel of producing “instability, inconsistency and irrational” TV audience ...
A preview of the highly anticipated revamp of Nielsen's national TV measurement Big Data + panel service -- a combination of Nielsen's existing panel data plus data from streamers/pay TV distributors ...
The measurement giant has strenuously denied the allegations, calling the report about its Big Data + Panel offering ...
NEW YORK — With the start of the broadcast and football seasons this month, Nielsen is excitedly ready to provide the industry data based on enhanced Big Data + Panel methodology. For Nielsen, it is ...
The Media Ratings Council (MRC) on Wednesday formally accredited Nielsen’s Big Data & Panel National TV measurement product, which paves the way for Nielsen’s traditional panel measurements to be ...
Ahead of the TV upfront ad market, Nielsen has leaped over a major hurdle as the Media Rating Council has accredited Nielsen long worked on "Big Data + Panel" measurement. The new measurement combines ...
One of Nielsen's newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new ...
The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement — which ...
PORTLAND, Ore.--(BUSINESS WIRE)--Facteus, the leading provider of actionable insights from alternative financial data, today announced a game-changing expansion of its transaction data panel. The ...