Crafting a Customer Testimonial Strategy The goal of customer testimonials is to help convince prospective customers to take a leap of faith, if you will, and decide to do business with you, even ...

When a client of yours has a stellar experience with you, it seems like a given to ask them to leave you a review. You might ask for it to take place on Yelp, Google+, Facebook and maybe a few other ...

Today more than ever, the reputation of a business is linked to what people say about it online. Yelp to Facebook reviews, Google listings to Glassdoor: these services allow a quick review of stars ...

Testimonials are one of the most powerful influencers available to marketers and salespeople. But getting them right and using them effectively takes thought, planning and expertise. Testimonials are ...

Adding this single element to your website can multiply your profits–and get your customers selling your products for you. Answering that question is one of the most fundamental tasks your website ...

Employee testimonials are a great way for a business to attract new talent and customers. When people are happy at work, it shows in team morale, productivity and consumer satisfaction. If you are ...

Nothing sells your product or service better than a passionate customer. Strong customer testimonials break the ice with prospects on the fence. Everything you do with a prospect, from the beginning ...

Davis Nguyen, Founder and CEO of My Consulting Offer, talks about customer testimonials – specifically how to get them and how to get the most out of them. For episode 185 of The Search Engine Journal ...

Opinions expressed by Entrepreneur contributors are their own. Increasingly, consumers are searching for reviews before they commit their dollars to buying products, booking services or donating to a ...

Ah, tried and true testimonial spots. Some work well, some… not so much. Audiences have heard so many commercials using testimonials that yours better ring true, or your advertisers’ messages will be ...