With radio broadcasters hyper-focused on cost-cutting, some are consolidating or outsourcing their traffic and billing functions. (In this article, traffic refers to processes that manage the ...
Managing the life cycle of a radio spot buy is foundational to radio revenue operations. Highly experienced traffic managers guide these tasks, but current trends in the industry are upending the ...
INRIX, a global leader in transportation data and analytics, today announced the launch of INRIX AI Traffic Reporter, a breakthrough platform that completely automates TV and radio traffic reporting ...