Nike unveiled a bespoke world in Roblox on Thursday designed after the company’s world headquarters. The sportswear giant shared many facets and aspects to the virtual world. For one, Nikeland is free ...

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics and e.l.f. SKIN have launched a new one-of-a-kind experience, e.l.f. UP!, on Roblox, a global immersive platform for communication and connection.

The birthday boy was turning 7, and the party had everything you might expect: balloons. A bounce house. And lots and lots of brainrot. To be precise, that's "Italian brainrot," the Gen Alpha-beloved ...

A new Roblox experience puts U.S. players in the middle at the action of the Olympic and Paralympic Games. "The Team USA Ultimate Obby" ("obby" is Roblox shorthand for "obstacle course") features 20 ...