When every kid is into something slightly different, it can be hard to find a toy that’s guaranteed to please. With over 115 million active monthly users, it’s a pretty safe bet that if you get a toy ...

Roblox shares climbed after Mattel announced new Roblox games featuring major brands, starting with Monster High.

Mattel has expanded its partnership with Roblox with plans to introduce new games based on the toy company’s brands, ...

The toy maker has a history of inking lucrative partnerships with fellow entertainers. It's but another indication that Roblox has real sticking power with its young user base and a new way to ...

If you received a gift of Robux or ROBLOX account credit, or maybe you bought it on your grocery shopping, you may be wondering how to use your gift card and upgrade your Avatar's appearance or use it ...

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

Which Roblox toy is best? There are a few types of toys that can be played in both physical and digital forms, like the Skylanders series and Nintendo’s line of Amiibo, but the most popular is the ...