Wondering how many people in the United States have a smartphone? If you poll 20 people on the street, your survey won’t be representative of the entire American population. But if you just want to ...
By Courtney Kennedy, Andrew Mercer, Scott Keeter, Nick Hatley, Kyley McGeeney and Alejandra Gimenez As the costs and nonresponse rates of traditional, probability-based surveys seem to grow each year, ...
A growing number of healthcare organizations are bringing patient experience officers on board to lead efforts to improve patient satisfaction and their care experience. In fact, a Beryl Institute ...
As telephone interviewing costs continue to rise and cellphones represent an increasing share of survey samples, survey researchers are exploring approaches to make these designs more cost-effective.