In earlier days, the emphasis on growing a brand was only on physical promotion, word of mouth, and limited channels of advertising. Visual social platforms are now more visible, and hence, small ...

A visual identity is all the graphic elements that represent your brand making it unique and recognizable When visual identity is build consistently across several channels, it builds brand ...

Our visual identity plays a critical role in conveying the breadth of our university to both academic and nonacademic audiences. Our unique visual identity was developed in collaboration with renowned ...

YouTube’s identity refresh aims to bring a greater sense of cohesion to a suite of sub-brands the platform said had grown too far in different directions in terms of design and tone of voice. Now, ...

"Embraces are a common scene in film, but we sometimes forget about them in our daily lives," says Studio Najbrt's Zuzana Lednická, who "wishes for more mutual respect" in a polarized world. By Georg ...

Weight Watchers is putting on some weight, at least in its new logo (right, above). The heavier-looking “modern topography…conveys stability, trust, and the brand’s reputation for sustainable health ...

Today, in the digital era, a website’s design is frequently the initial exposure visitors have to your company. A true visual identity inspires confidence, grabs interest, and enables you to succeed ...

After around 15 years, Mountain Dew has found its vowels again. The brand unveiled its new logo -- eschewing the “Mtn Dew” stylization officially introduced in the U.S. market in 2009 –-- in favor of ...

The IGDA Foundation has officially unveiled a new visual identity to mark the organisation’s first major rebrand in recent years.

"Art has relevancy, whether it's to exploit you or pacify you, or to enlighten and inform you. It's a language, that's the power of it," says Emory Douglas, the artist who drove the graphic identity ...

Design studio Celerart created visual identity for Basesite, a startup behind Fabbuilder, an AI-driven software automating semiconductor fab design. We crafted a visual narrative that simplifies ...

The brand refresh includes changes to its logo, colour palette and typography to align its visual identity with its current ...