If Chiefs 3-peat, NBA legend Pat Riley stands to get paid

Pat Riley's three-peat trademark ownership, explained
Pat Riley has reportedly reached an agreement with the Chiefs to allow them to use the term “three-peat” if they win the Super Bowl on Sunday night.
Why famed NBA coach Pat Riley will benefit from potential Chiefs 'three-peat'
The Kansas City Chiefs have a chance to do something not seen in North American sports since 2002, and famed NBA coach Pat Riley is rooting for it.
If the Chiefs three-peat, NBA legend Pat Riley stands to get paid
On Sunday, the Kansas City Chiefs can become the first team in NFL history to win three straight Super Bowls. But if they do, the NFL will have to pay a company owned by an NBA legend for its use of “three-peat” or variations such as “threepeat,” “three peat” and “3 peat.”
Pat Riley three-peat trademark, explained: Why NFL struck a deal with NBA legend for Chiefs Super Bowl win
The Chiefs are looking to win their third Super Bowl in a row, a feat that's never been done before in the NFL.
Why NBA executive Pat Riley may benefit from potential IndyCar, Indy 500 3-peat winners
IndyCar stars Alex Palou and Josef Newgarden are both eyeing historic three-peats in 2025. But they'll have to negotiate with Pat Riley if they want to use the term "three-peat."
What is a three-peat in sports? Explaining the meaning, origin behind Pat Riley's trademark
Kansas City's quest for a three-peat has been on full display this year, especially considering how hard it is to win that much in modern sports. As leagues have added more teams and created more parity,
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