Coca-Cola's Simply Pop Soda Isn't Even Worth Prebiotics
Before the ad aired, Poppi sent giant, pink soda vending machines to 32 influencers. To name a few, the list included Shane, ...
The seltzer maker aims to stand out in the trendy category with fresh juice-infused drinks, eschewing the gut-health approach of rivals.
Poppi, a brand known for its prebiotic soda, has caused an uproar with its latest marketing tactic. The company sent ...
The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
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After Duolingo killed its green owl mascot with a Tesla Cybertruck, some corporate social media teams had to take up the ...
People are increasingly turning to prebiotic sodas, marketed as healthy fizzy drinks with gut-boosting Leading the movement ...
Cola’s newly launched Simply Pop, new soda brands boasting better and more natural ingredients are popping up left and right.
Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.
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