Advertising costs are climbing faster than premium growth at some major auto insurers, pressuring expense ratios and ...

(By Rick Fink) Nobody, and I mean nobody, listens to your stations for the ads. The trick is making people HEAR the ads! Unless your listeners hear the ads and have an emotional or logical connection, ...

Flo from Progressive on the Barbie red carpet in 2023 - Jfizzy/Star Max/Getty Images While she might be best known as the perpetually-perky Flo from the Progressive insurance commercials, Stephanie ...

Arnold Worldwide, Progressive Auto Insurance's AOR, has a new campaign geared to drivers under 35. The pitch is that saving $750 is a big deal — and can be better spent on specialty items, like air ...

Progressive’s stock price has taken a beating over the past six months, shedding 22.5% of its value and falling to $223.29 ...