Sometimes, with daily life, creativity feels miles away. We know it lives and breathes inside of us, but accessing our creativity and the creative process can feel daunting after a day's work with ...

Forbes contributors publish independent expert analyses and insights. Leadership professor, job market journalist-analyst, business advisor. “What we need around here is more creativity.” Those eight ...

We explore what is creativity and what it is not with Robert Root-Bernstein. Most of us know someone who is creative. But what makes a creative person an innovator? Is it mere intelligence. Is it ...

Creativity is a vital skill for personal and business success, yet many people struggle to nurture it — or they believe they can’t. Here are some practical steps and principles to align your mindset ...

What makes people think an AI system is creative? New research shows that it depends on how much they see of the creative act. The findings have implications for how we research and design creative AI ...

I recently finished reading an interesting book by Rick Rubin, The Creative Art: A Way of Being. (I was not paid and never met the author.) One of the clear messages of this book is that creativity ...

Chloe Preece, ESCP Business School and Hafize Çelik, University of Bath Is computational creativity possible? The recent hype around generative artificial intelligence (AI) tools such as ChatGPT, ...