At the 70th anniversary of broadcast ads, TV is still the jewel in the crown – but marketers need to keep a firm grip on ROI.
1don MSN
In YouTube TV Carriage Battles, Media Companies Say Tech Giant Is After Their Streaming Lunch Money
YouTube TV has clashed with NBCUniversal and other programmers by demanding to "ingest" streaming programming into its user interface.
Sony Pictures Networks India is leveraging hybrid content deals, combining broadcast, streaming, and sub-licensing to manage ...
While traditional broadcasters continue to operate under the strict oversight of the I&B ministry, FAST channels remain ...
The New York Times, on the other hand, is solidly profitable and trades at a lower price-to-sales ratio of 3.6. On a price-to ...
For many marketers, CTV is simply about reaching the right audiences at scale, regardless of content. But stronger ...
In today's data-rich environment, business are always looking for a way to capitalize on available data for new insights and ...
As ITV marks 70 years of TV advertising, shifting definitions of what counts as ‘TV’, changing viewing habits and evolving ...
This review is based on a screening which took place at the 2025 Fantastic Fest Film Festival. Good Luck, Have Fun, Don't Die ...
5don MSN
The Trouble With Affiliates
While Sinclair will return Kimmel’s show to its stations tonight, Sinclair announced, and there’s a good chance Nexstar will ...
The “X” in XPU is often interpreted as a placeholder for “any” or “cross-domain,” signifying flexibility and extensibility.
Nir Minerbi is a co-founder and the CEO of Classiq. He is highly experienced in leading groundbreaking, multi-national technological projects, from idea to deployment. Nir is a Talpiot alumnus and a ...
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