Rupert Lowe, the Reform UK MP for Great Yarmouth, sent a letter to Paul Marchant, the chief executive of Primark, in which he ...

Several shoppers said they didn't know Primark offers the £2.50 range, which could be the best-kept secret among fans.

Excited shoppers have been quick to compare Primark's colourful prints to those offered by Djerf Avenue. For instance, ...

Primark's sleepwear range has impressed Djerf Avenue fans who love the fruit-themed dressing gowns and sleep essentials ...

IF you’ve wanted to get your hands on the Longchamp shoulder bag but don’t have the budget – you are in luck. Primark has announced it’s released its own very similar ...

The fashion retailer's take on a popular jacket trend that's inspired countless designers could save shoppers hundreds ...

CALLING all beauty fans – we have some incredibly good news that we’re sure is bound to put a smile on your face (and a shine ...

In another post, @N adiamcd praised Primark's dressing gowns, writing: "It's giving Djerf Avenue," and in yet another TikTok, ...

Primark fans are going crazy for a new set of Valentine's Day pyjamas which they "love" and say are "cute". The pyjamas along with many other love-themed items are on sale now in all Primark stores, ...

Primark fans are going crazy for a new hamper stuffed full of Valentine's Day themed gifts which they say is "beautiful". The ...

Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.

Clothing ranges made specifically to work alongside additional needs like stoma bags and wheelchair use are few and far between. When they are, it’s a godsend the government could only wish to emulate ...