Rihanna took a flight back to her hometown of Barbados on March 11 to unveil her brand new FENTY x PUMA collection.

To a kick-off party celebrating Rihanna ’s Fenty X PUMA launch in the Barbados, the entrepreneur and artist wore a new Avanti LS silhouette.

Vanessa Wallace, chief marketing officer of Savage X Fenty — the boundary-pushing intimates and loungewear brand founded by ...

We've teamed up with Fenty Beauty to offer one lucky reader the chance to WIN £500-worth of Fenty Beauty products. Fenty Beauty by Rihanna was created with promise of inclusion for all, with an ...

But if you’d prefer a different moisturizer, all of Fenty Beauty’s favorite moisturizers are on sale, and orders over $75 come with a free pair of under-eye masks. We don’t often see Fenty ...

Joining the ranks of Rare Beauty, Victoria Beckham Beauty, and Fenty Beauty, Iconic London has now entered the fray with its Shape and Shade Sculpting Stick, mirroring the design of its popular ...

Want 15% off at Adore Beauty? Sign up to the latest news at ELLE. When Merit Beauty started shipping to Australia last year, there was a collectively sigh of relief from all Australian beauty lovers.

“She’s a legend.” Product-naming decisions for upcoming releases for her Fenty Beauty line had to be made before she could invite me up to join her. It makes sense that her schedule is ...

Rihanna’s FENTY x PUMA Avanti is gearing up for an electric return with all-new neon models. But that’s not all, the big-ticket collab label is also debuting two new products: citrusy jelly ...

Kayla Nicole, the ex-girlfriend of NFL star Travis Kelce, is turning up the sexy in a new marketing campaign for Rihanna’s Fenty Hair products In a sultry ad, she rocks a bikini and a wet look ...

On Wednesday, the “Special Forces: World’s Toughest Test” star striped down into a green and pink string bikini as she starred in a steamy ad for Rihanna’s Fenty Hair line. In an Instagram ...