WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...

Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...

Cola's lucrative North American media account from WPP following a hush-hush competitive review, industry sources confirmed ...

WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...

Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.

Following multiple reports and confirmation from agency leadership, Ad Age has learned that Madwell is facing significant ...

PepsiCo Inc. is in advanced talks to buy healthier soda brand Poppi, according to people with knowledge of the matter.