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At Possible, industry leaders shared strategies for reaching young consumers, tactics for getting influencer partnerships ...

R/Ga's new tool helps brands navigate an increasingly complicated search environment thanks to AI tools such as ChatGPT, ...

Search giant develops new tool to track mobile campaigns as data-sharing rules make it difficult for marketers.

The Met Gala is an opportunity for brands to build buzz, but only if they are careful and consider the event's theme.

List & Creativity Awards Gala.

B2B brands are launching creator marketing campaigns as LinkedIn launches new video ads.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

Disney is doubling down on streaming innovation and tech capabilities to attract advertisers amid a TV upfront marketplace ...

Uncommon New York describes the making of the two-minute-plus spot, which shows an entire lifetime transpiring in a home.

Autodesk Chief Marketing Officer Dara Treseder shares her takeaways from Possible 2025.

Four juries selected the top entries in Work, People, Creative Marketing and Production.