A new Google blog post shares some broad traffic trends and tells us that AI drives more queries and higher quality clicks ...

Google's new Performance Max features include better audience targeting, enhanced asset insights, and smarter acquisition ...

Clicks are disappearing, awareness is eroding, and top-of-funnel content is losing visibility. Here's how to adapt before you ...

Your SEO career depends on more than tool usage. Find out what it takes to become an AI-native SEO and lead the future of ...

Advertisers targeting EU audiences must brace for sweeping new political ad limits and mandatory self-declaration – or risk ...

Google Ads now counts sitelinks toward ad strength in Performance Max, pushing advertisers to prioritize their inclusion.

Tests reveal ChatGPT Plus quoting content only indexed by Google. Is ChatGPT Plus somehow sourcing answers using Google ...

You can now fine-tune Performance Max campaigns with long-awaited controls over devices, keywords, and age targeting.

Google is turning up the dial on AI-powered ad creative, pushing automated image and video enhancements live in Demand Gen by ...

Learn how to use Callouts and Structured Snippets to make your Google Search ads bigger, clearer, and more effective in just ...

A researcher reveals Perplexity’s ranking logic, including entity reranking, manual domain boosts, and signals driving ...

Google Ads now lets you A/B test creative in Demand Gen to get insights into what drives clicks, engagement, and conversions.