The university Block I logo is independent from the university’s name or other lettering. Prominently and consistently using the Block I signals a connection to our Illinois brand. The Block I logo should appear on all university marketing materials.

Working with a University of Illinois Urbana-Champaign unit? Access our visual brand assets. Please review this website for usage information regarding our logos, wordmarks, graphic elements, typography and more.

The U of I System logo includes the traditional serif-font system wordmark locked up visually with the three iconic logos of the three universities in Urbana-Champaign, Chicago, and Springfield in the order in which they joined the system. They are separated by a thin vertical piping.

Oct 21, 2022 · This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.

This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.

For more than 150 years, the University of Illinois Urbana-Champaign has unlocked the power within people to change the world. Asking difficult questions has led to achievements, ideas and inventions others said weren’t possible.

This site hosts a number of files that can be used by campus websites as they implement the new brand standards.

Brand architecture is comprised of two documents that outline our logos and wordmarks system. The Block I Logo and Illinois Wordmark Guide is a set of basic definitions and guidelines for the identity's primary element. Reference this guide to see how to use the Block I …

Combined with our logo, brand colors and typography, graphic elements help tell the unique Illinois story. Used alone or in combination, these elements are aligned with the university’s …

The Illinois wordmark is a text-based logo used to unify our Illinois brand. The primary wordmark should be used in most cases, especially when the target audience is familiar with the university or when space constraints make the formal wordmark too small to easily read.