2 days ago · China’s fast fashion brand Shein is back in India. Reliance Retail has launched an app to sell Shein’s economical products in India. This comes nearly five years after the Chinese app was banned in the country. Shein’s re-entry into India, the world’s biggest consumer market, has come with strict terms. Founded in China’s Nanjing city ...

3 days ago · The app is now available as 'SHEIN India Fast Fashion' on Apple app store and Google play store. The app is now registered under Reliance Retail Private. Shein had previously gained popularity in India by offering extremely affordable, trendy Western fashion through its app, primarily appealing to young consumers with its low prices and wide ...

2 days ago · Chinese fast fashion app Shein has relaunched in India five years after it was banned by Delhi, under a deal with Indian firm Reliance Retail. An official from Reliance Retail, who did not wish to ...

1 day ago · Five years after it was banned, Chinese fast fashion label Shein is back in India under a licensing agreement with Reliance Retail Ventures. The Shein India app and website went quietly live last ...

2 days ago · The new app, Shein India Fast Fashion, currently offers deliveries in select cities like New Delhi and Mumbai, with plans to expand nationwide soon. The platform features dresses priced as low as ₹350 ($4), aiming to attract India’s price-conscious fashion consumers.

2 days ago · Shein, which was banned from India in 2020, has regained access to the populous market. The Chinese fast fashion brand has entered an agreement with Mukesh Ambani's Reliance Industries.

2 days ago · Reliance Retail has officially launched a new app in India to sell fashionwear from China’s Shein, marking the return of the popular fast-fashion platform nearly five years after its app was ...

3 days ago · Shein, which is also weighing a $6.6 billion London IPO, is re-entering India after assuring authorities that the Chinese fast fashion company would source goods from India for its global operations.

2 days ago · Shein has restarted its India operations in partnership with Mukesh Ambani-led Reliance Industries Ltd., as the fast fashion seeks to tap buyers in the world’s most-populous country where it was ...

4 days ago · The new Shein India Fast Fashion app, developed and launched by billionaire Mukesh Ambani’s Reliance Retail, marks the firm’s significant return to one of Asia’s largest retail markets ahead ...